AI PR toolkit & press release distribution

PR for the
age of AI.

Build brand visibility with tools for media research, AI-assisted writing, journalist relationships and AI visibility tracking. See how the toolkit can support your next PR campaign.

For in-house PR teams, PR agencies and digital agencies.
Publish news. Build brand visibility.
01 / PRESS RELEASE
PRESS RELEASE

Product launches.
Company news.

Your brand
••
02 / DISTRIBUTION
Publish your brand announcement.
Readers
⌕Search
✳AI search
03 / BRAND VISIBILITY Visibility varies by channel
Research media contactsPublish company newsTrack AI visibility
What you can do with Press AI

Plan, publish and measure
your next PR campaign.

One workflow for the work behind your announcement: media research, release preparation, distribution and visibility tracking.

01

Find relevant journalists.

Use the journalist database to research media contacts for your announcement. Build your outreach around the people who cover your subject.

02

Write your release and pitch.

Use AI-assisted writing to develop your announcement and pitch. Review the facts, approve quotes and tailor the message before publishing or sending.

03

Publish and track visibility.

Prepare and distribute press releases, maintain your media room and use AI visibility tracking to assess how your brand appears in AI answers.

Explore the AI PR toolkit
Built for your PR workflow

Built for PR teams.
And agency campaigns.

A communications professional reviewing announcement notes at a laptop
For in-house PR teams

Prepare your next company announcement.

  • Research journalists who cover your industry
  • Draft press releases and pitches with AI
  • Track media relationships and AI brand visibility
Explore tools for PR teams
Communications colleagues planning a client campaign together
For PR & digital agencies

Bring PR and AI visibility into client campaigns.

  • Research media contacts for each announcement
  • Prepare client releases, pitches and media rooms
  • Assess how client brands appear in AI answers
Explore tools for agencies
Illustration connecting a company announcement with AI discovery
Brand visibility in AI search

See how AI answers
describe your brand.

Use AI visibility tracking to assess your brand's presence in AI answers. Combine what you learn with accurate company information, relevant media outreach and a public record of your announcements.

Explore AI visibility tracking
Press AI FAQs

Distribution and toolkit questions.

What does the AI PR toolkit include?

The toolkit includes media contact research, AI-assisted release and pitch writing, a PR CRM, media rooms and AI visibility tracking. Request a walkthrough to discuss access and the tools your team needs.

How do I get toolkit access?

Contact Press AI with your website, campaign and requirements. We will discuss access and setup for your team; the website enquiry prepares an email draft for you to send.

What is press release distribution?

Press release distribution sends your company announcement to a publication network. Compare packages by outlets, markets, timing and reporting, then confirm the scope before submitting your release.

Does distribution guarantee editorial coverage?

No. A distributed press release and an independently reported story are different things. Journalists and editors decide which stories to cover.

Can a release support AI visibility?

A clear, accessible announcement adds useful information about a brand online. AI systems decide which sources to retrieve or cite, so distribution does not guarantee AI citations or rankings.

Who is Press AI for?

Press AI is for in-house PR teams, PR agencies and digital agencies that need media research, AI-assisted writing, journalist relationship management and press release distribution.

Are the packages available to purchase?

PressLaunch and PressReach show proposed prices and scope. Request the details for your release now; checkout will open after package fulfilment and purchase terms are confirmed.

Press release guides

Prepare your release
before you publish.

Read all guides
Press release distribution

See Press AI in action.

Tell us about your brand and PR workflow. Request a demo of the tools your team needs.

Request demo